———
About Us
We are a dynamic Outsourcing company committed to excellence and innovation. We are looking for a highly capable Social Media Manager to join our team.
The Role
As a Social Media Manager is responsible for developing and implementing social media strategies to enhance brand awareness, engage audiences, and drive business objectives. You will oversee the organization’s presence on various social media platforms, create compelling content, and analyze performance metrics to optimize campaigns. This role requires creativity, strategic thinking, and a deep understanding of social media trends and platforms.
Key Responsibilities
- Social Media Strategy: Develop and execute comprehensive social media strategies aligned with the organization’s goals, target audience, and brand identity.
- Content Creation: Create engaging and relevant content for social media channels, including text, images, videos, and other multimedia formats, to attract and retain followers.
- Community Management: Monitor and respond to comments, messages, and mentions across social media platforms, fostering positive interactions and building relationships with the audience.
- Campaign Management: Plan and execute social media campaigns, promotions, and contests to increase brand visibility, drive traffic, and generate leads or sales.
- Audience Engagement: Proactively engage with followers, influencers, and other stakeholders to encourage user-generated content, collaborations, and advocacy for the brand.
- Analytics and Reporting: Track key performance indicators (KPIs) and analyze social media metrics to evaluate the effectiveness of campaigns, identify trends, and make data-driven recommendations for optimization.
- Platform Management: Stay informed about the latest trends, features, and best practices on social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and adapt strategies accordingly.
- Social Listening: Monitor social media conversations, industry trends, and competitor activities to identify opportunities, mitigate risks, and inform content strategy.
- Cross-Functional Collaboration: Collaborate with marketing, communications, sales, and other departments to align social media efforts with overall business objectives and campaigns.
- Budget Management: Manage social media advertising budgets effectively, allocate resources efficiently, and optimize ad performance to maximize return on investment (ROI).
Qualifications
- Bachelor’s degree in marketing, communications, journalism, or related field preferred.
- Proven experience as a social media manager or similar role, with a strong portfolio showcasing successful campaigns and content creation.
- In-depth knowledge of social media platforms, algorithms, and trends, with a passion for staying updated on industry developments.
- Excellent written and verbal communication skills, with the ability to craft compelling content tailored to different platforms and audiences.
- Proficiency in social media management tools and analytics platforms (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
- Creative thinking, problem-solving abilities, and attention to detail.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Experience with graphic design, video editing, or photography is a plus.
- Familiarity with SEO principles and basic understanding of digital marketing concepts.
- Ability to work independently and as part of a team in a fast-paced, deadline-driven environment.
What’s Next?
At Taskforge, we take privacy seriously. Every application is treated with the highest level of confidentiality, and we exclusively collaborate with organizations that can maintain these strict standards. Therefore, you can trust that your job search will be kept entirely confidential.
Upon receiving your application, we will securely maintain your records and include you in our pool of candidates.